Worldwide Partner Conference 2010

Make more money faster by helping businesses accelerate their adoption of Windows 7. With Parallels Desktop® for Upgrading to Windows 7 you can create a complete practice for businesses refreshing their existing PC ‘s or acquiring new PC’s. In recent research, 86% of respondents said that if they had a solution that could move them easily & safely they would move to Windows 7 sooner. In this session, you will learn how to overcome remaining objections to making the move to Windows 7 today!

Learn how the Parallels Automation complete operational and business support software suite for cloud services allows you to quickly and profitably enable and automate the offering, delivering, management and billing of 100’s of cloud services. With extensive support of Microsoft Hosted Services and the only complete OSS/BSS solution for BPOS Syndication, Parallels Automation enables cloud services providers and aggregators to deliver on the widest range of cloud services in demand by small business.

Many Government agencies are faced with challenges from the Open Government Directive: budgets are tight, timelines are short – and the need to show impact grows each day. Microsoft Windows Azure provides a great platform for OpenGov, and Microsoft has released a “starter kit,” Open Government Data Initiative (OGDI), to speed development. This session will provide an overview of Windows Azure and OGDI, and help partners understand the OpenGov opportunity.

SharePoint 2010 Insights is opening the door for new customer opportunities. During this session we discuss how you can take advantage of these new features to SharePoint 2010 to help your customers solve unique business needs.

Come learn how SQL Azure, AppFabric, and the Windows Azure platform will enable you to grow your revenue and increase your market reach. Learn how to build elastic applications that will reduce costs and enable faster time to market using our highly available, self-service platform. These apps can easily span from the cloud to the enterprise. If you are either a traditional ISV looking to move to the cloud or a SaaS ISV who wants to get more capabilities and a larger geo-presence, this is the session that will show you how.

If you are a Microsoft Application Platform partner, in this session learn about Microsoft Application Platform success in your area of expertise. We talk about recent case studies, difficulties and competition. We share the latest benchmarks and proof of concepts that reinforce the value of the Microsoft Application Platform and you have the opportunity to share your learning, experience and feedback to help make a better platform for your needs.

Enterprise Data Warehousing (EDW) is one of the most important IT investments a company will ever make. EDW strategies often run into the millions of dollars in software, hardware, and services and underpin business-critical applications such as business intelligence, performance management, supply chain management, data mining, and closed-loop business process optimization. Forrester states that EDW is one of the fastest growing segments of the data management market but with IT budgets remaining under pressure the stakes are raised for customers to commit to one EDW solution. Microsoft offers a compelling EDW portfolio delivering a reliable, scalable data warehouse platform for all business critical applications. In particular, the new Parallel Data Warehouse is a game changer that opens unprecedented opportunity for Microsoft and its Partners in the high end of the Data Warehouse market. Attend this session to understand: • Who is buying Enterprise Data Warehousing and why; • Microsoft’s EDW strategy and portfolio; and • How Microsoft’s Parallel Data Warehouse will help you address new and more profitable market segments

Enterprise Data Warehousing (EDW) is one of the most important IT investments a company will ever make. EDW strategies often run into the millions of dollars in software, hardware, and services and underpin business-critical applications such as business intelligence, performance management, supply chain management, data mining, and closed-loop business process optimization. Forrester states that EDW is one of the fastest growing segments of the data management market but with IT budgets remaining under pressure the stakes are raised for customers to commit to one EDW solution. Microsoft offers a compelling EDW portfolio delivering a reliable, scalable data warehouse platform for all business critical applications. In particular, the new Parallel Data Warehouse is a game changer that opens unprecedented opportunity for Microsoft and its Partners in the high end of the Data Warehouse market. Attend this session to understand: • Who is buying Enterprise Data Warehousing and why; • Microsoft’s EDW strategy and portfolio; and • How Microsoft’s Parallel Data Warehouse will help you address new and more profitable market segments

This session helps SI partners understand the Microsoft middleware strategy. Microsoft has various middleware assets deliverd in various products like SharePoint, SQL Server, AppFabric, Azure and BizTalk Server. This session tells the all-up middleware story of Microsoft. We also share how our SI partners have successfully leveraged the Microsoft middleware stack to deliver real value to their customers.

This session discusses the landscape, market and partner opportunity for Independent Software Vendors and System Integrators with new Business Intelligence features of SQL Server 2008 R2. More specifically this session discusses the opportunity to enhance applications with real-time data capturing or streaming and the opportunity to develop apps with self-service BI capabilities. We showcase recent partner success stories.

Learn how Bing Maps, SQL Server, SQL Azure, SharePoint, and tools like the DataConnector can be used to deliver solutions that enable your customers to explore complex data visually in the context of location. Solutions with geospatial data visualization provide customers with greater insight for better business decisions. Join this discussion to see how you can deliver this innovation in your solutions.

We’ve all had experience with two dramatically different types of leaders. The first type drains intelligence, energy, and capability from the people around them and always needs to be the smartest person in the room. On the other side of the spectrum are leaders who use their intelligence to amplify the smarts and capabilities of the people around them. When these leaders walk into a room, light bulbs go off over people’s heads; ideas flow and problems get solved. These are the Multipliers. In this highly engaging talk, Liz Wiseman shares the research behind Multipliers and illustrates the resoundingly positive and profitable effect these Multipliers have on organizations – how they get more done with fewer resources, develop and attract talent, and cultivate new ideas and energy to drive organizational change and innovation. She introduces the five disciplines that distinguish Multipliers from Diminishers and provides practice tips for leading like a Multiplier. Just imagine what you could accomplish if you could harness all the energy and intelligence around you.

Julie Bennani is the General Manager of the Microsoft Partner Network. During this session Julie will review market trends influencing how Microsoft thinks about partnering and how that translates to our strategy for the Microsoft Partner Network. As part of that, we’ll talk in detail about what the next 12-18 months hold and how our sales strategy with partners connects and is accelerated via the Microsoft Partner Network. Julie will show specifically how these changes will help Microsoft and Partners align on customer needs moving ahead. This includes how the Microsoft Partner Network will support Microsoft’s vision of Partnering in fast evolving areas including cloud computing. Finally, Julie will provide a set of next steps to help you prepare for and get most value from the Microsoft Partner Network near term.

Julie Bennani is the General Manager of the Microsoft Partner Network. During this session Julie will review market trends influencing how Microsoft thinks about partnering and how that translates to our strategy for the Microsoft Partner Network. As part of that, we’ll talk in detail about what the next 12-18 months hold and how our sales strategy with partners connects and is accelerated via the Microsoft Partner Network. Julie will show specifically how these changes will help Microsoft and Partners align on customer needs moving ahead. This includes how the Microsoft Partner Network will support Microsoft’s vision of Partnering in fast evolving areas including cloud computing. Finally, Julie will provide a set of next steps to help you prepare for and get most value from the Microsoft Partner Network near term.

Julie Bennani is the General Manager of the Microsoft Partner Network. During this session Julie will review market trends influencing how Microsoft thinks about partnering and how that translates to our strategy for the Microsoft Partner Network. As part of that, we’ll talk in detail about what the next 12-18 months hold and how our sales strategy with partners connects and is accelerated via the Microsoft Partner Network. Julie will show specifically how these changes will help Microsoft and Partners align on customer needs moving ahead. This includes how the Microsoft Partner Network will support Microsoft’s vision of Partnering in fast evolving areas including cloud computing. Finally, Julie will provide a set of next steps to help you prepare for and get most value from the Microsoft Partner Network near term.

Not only has the IT marketplace become a solutions market, but it is also seeing the introduction of technologies and trends that will change the way IT is delivered in the future. What do these trends mean to your business? What should you do today to be ready for tomorrow? In this presentation, learn first-hand from a Garnter analyst: IT forecasts and predictions, top priorities of CIOs in 2010, key changes in the industry and channel over the next five years, what opportunities this change offers, and what you need to do to leverage these trends for future success.

The Microsoft Partner Network is changing to provide increased value to you, our partners. This session focuses on how the changes will support you in your customer engagements. Learn detailed information about the new benefits and requirements and come away with a concrete set of next steps that includes plenty of assistance from Microsoft.

The Microsoft Partner Network is changing to provide increased value to you, our partners. This session focuses on how the changes will support you in your customer engagements. Learn detailed information about the new benefits and requirements and come away with a concrete set of next steps that includes plenty of assistance from Microsoft.

CloudCamp.org has hosted over 100 events in the past two years, and in this session, Dave Neilson shares their pivotal discussions and learnings around adopting cloud computing services. Hear real-life case studies of companies that utilized their Microsoft platforms and relationships to grow their businesses in the cloud and in a blended cloud/on-premises setting. Hear partner success stories around marketing, financial management, sales, and operations. Learn practical considerations such as how to quantify the investment required to start up a cloud practice; how to target high-potential online services customers; key drivers for business success; what the top opportunities over the next three years are; and what Microsoft will be doing to help.

Help customers reduce energy costs by upwards of 30%, comply with regulatory requirements, and reduce their impact on the environment. In this session, learn how to extend your current business to embrace the Smart Energy Ecosystem with Microsoft technologies. Discover how you can apply your expertise in cloud services, core infrastructure, desktop optimization, Enterprise Resource Planning (ERP), business intelligence, and unified communications to new solutions and services that help customers meet their energy efficiency objectives.